Structured item data and media files

Item master data and matching media files have become increasingly important in recent years and, due to the advancing digitalization of the trade, now play a very important role in active sales. This means that you, as a manufacturer and/or supplier, are faced with an increased workload due to the dealer-specific maintenance of your data, which we are happy to support you with.

The NTG Portal offers you the opportunity to maintain your item master data and media files centrally and in an effective way and to communicate these automatically to our connected trading partners. In addition, we offer our NTG MasterDataService so that you can efficiently use your maintained data beyond our directly connected trading partners.

Together, we have the possibility to improve the quality of your data and to relieve your capacities in order to meet the individuality of the trade and to present your products in a way that promotes your sales. We support you in structuring, validating and standardizing your data, as well as in the entire data onboarding process.

Our NTG Data Quality Team is at your side with advice and support for your project where it is important.

You have questions concerning

Please feel free to contact our team, we look forward to hearing from you.


Article Data
  • Descriptive texts b2b/b2c for online shops, printed advertising material and ERP
  • Logistical information
  • General, specific attribute-group attributes and technical attributes
  • Prices

With over 360 item data fields, our portal offers a unique range of product information that you can make available to retailers.

Media Data
"A picture is worth a thousand words."

The visual representation of the products is just as essential as complete item master data in the form of texts, prices and attribute groups. In our database we transmit:

  • Image data (jpg, png, eps, svg, etc.)
  • Product videos (mp4, mov, etc.)
  • Audio files
  • Documents in PDF format
  • Accompanying excel sheets
The topics of analysis, counselling and training are also part of our competences.

We support you in the development of item data concepts and requirements (if desired, also in-house at your premises), actively assist you in contact with your partner and we offer webinars for the portal (on request) and regular training courses on the "NTG Data Quality Manager" (Basic, Advanced and Media). Feel free to contact us!

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